Vfxmaster: Unlocking Dynamic Visual Effect Generation Via In-context Learning
Baolu Li, Yiming Zhang, Qinghe Wang, Liqian Ma, Xiaoyu Shi, Xintao Wang, Pengfei Wan, Zhenfei Yin, Yunzhi Zhuge, Huchuan Lu, Xu Jia . No Venue 2025
[Paper]
Visual effects (VFX) are crucial to the expressive power of digital media, yet their creation remains a major challenge for generative AI. Prevailing methods often rely on the one-LoRA-per-effect paradigm, which is resource-intensive and fundamentally incapable of generalizing to unseen effects, thus limiting scalability and creation. To address this challenge, we introduce VFXMaster, the first unified, reference-based framework for VFX video generation. It recasts effect generation as an in-context learning task, enabling it to reproduce diverse dynamic effects from a reference video onto target content. In addition, it demonstrates remarkable generalization to unseen effect categories. Specifically, we design an in-context conditioning strategy that prompts the model with a reference example. An in-context attention mask is designed to precisely decouple and inject the essential effect attributes, allowing a single unified model to master the effect imitation without information leakage. In addition, we propose an efficient one-shot effect adaptation mechanism to boost generalization capability on tough unseen effects from a single user-provided video rapidly. Extensive experiments demonstrate that our method effectively imitates various categories of effect information and exhibits outstanding generalization to out-of-domain effects. To foster future research, we will release our code, models, and a comprehensive dataset to the community.